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Integrated Marketing and Advertising Specialist

Morehead State University

Morehead State University

Marketing & Communications
Posted on Jun 6, 2025

Posting Details

Posting Details
Job Title Integrated Marketing and Advertising Specialist
Posting Number S01362P
Type of Appointment FTF; Full-Time Fixed
Posting Category Professional (Non Faculty)
Funding Information
MSU Salary Grade 550
Salary Range for Job Posting
Recruitment Recommendations
Anticipated Employment Start Date for Position 08/01/2025
Open Date 06/05/2025
Close Date 06/19/2025
Open Until Filled No
Position details
Advertisement Wording
The Office of Communications & Marketing at Morehead State University is accepting applications for a full-time position as an Integrated Marketing and Advertising Specialist. The anticipated start date is August 1, 2025.
Morehead State University is located in Morehead, KY, a designated Kentucky Trail Town, nestled in the Daniel Boone National Forest, in close proximity to Cave Run Lake. This location provides opportunities for a wide range of outdoor recreation activities. Morehead State University is recognized as one of the top public universities in the South by U.S. News & World Report. Additionally, Morehead State University is relatively close to a number of larger cities including Lexington, KY, Louisville, KY, and Cincinnati, OH. Morehead State University delivers a strong and affordable education for friendly, ambitious students who thrive in a student-focused learning environment defined by small class sizes and faculty committed to teaching and student success.
RESPONSIBILITIES: The Integrated Marketing and Advertising Coordinator is responsible for the implementation of the marketing, advertising and promotional efforts on behalf of the University. This role is responsible for the organizing and processing advertising efforts of the Communications & Marketing team. This role serves as a liaison between the MSU community and the MSU Communications & Marketing team.
REQUIREMENTS: Bachelor’s degree in communications, strategic communications, marketing or related field. Excellent communication, organizational skills and attention to detail. Content writing skills for a variety of media including digital ads, web, print, and other promotional materials. Proficiency with Microsoft Office 365. Experience with ad design and placement for different media. Knowledge of various ad platforms including social media, streaming and connected TV, display ads and traditional print ads. Knowledge of analytics for digital strategy including Google Analytics.
PREFERRED QUALIFICATIONS: Proficiency with Adobe Creative Cloud tools, Canva and other creative tools.
SPONSORSHIP: This position is not budgeted for Visa Sponsorship.
Morehead State University is a comprehensive, regionally focused university providing high quality instruction at the undergraduate and graduate levels. The University has an enrollment of over 9,000 students. To apply, visit: https://moreheadstate.peopleadmin.com and complete the MSU Application for Employment along with a cover letter, resume, and the name and contact information for three references. Review of applications will begin after the close date and continue until the position is filled. For preferred consideration, apply by June 19, 2025. Contact the Office of Human Resources at (606) 783-2097 should you have questions about our online application. Please contact Jordan Hardin, the search committee chair, at [email protected] for questions regarding this position. MSU is an Equal Opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply.
Organizational Relationships
The Integrated Marketing and Advertising Specialist reports to the Director of Strategic Communications and works closely with the Communications & Marketing staff. Serves as a Communications and Marketing liaison with Enrollment Services. A high level of contact with individuals internal and external the University is also required.
Physical Requirements
Must be able to function under high-stress workload demands and follow written and verbal directions.
Working Conditions
Routine office environment includes contact with visitors, students, faculty and staff and heavy reliance on email and telephone communications. Some evening and weekend hours are periodically required during special events. Some travel may be required.
Special Information/Instructions to Applicants